

We’re so excited to welcome Tierney Anyanwu to Dropit as our new UK Enterprise Director of Sales, where she will lead efforts to grow our presence and partnerships across the region.
"I’m thrilled to announce my partnership with Dropit, a forward-thinking technology provider that truly understands the complexities brands face in today’s retail landscape," said Tierney."Throughout my career, I’ve built trust and a deep understanding of the challenges brands encounter — especially around merchandising and planning. I believe Dropit can play a key role in propelling brands forward."
Tierney brings over a decade of experience in cross-border sales, having navigated the complexities of international markets to help brands unlock growth and improve profitability.
"The team at Dropit has a deep understanding of the entire inventory lifecycle — from manufacturing and purchasing to delivery, returns, and repurchasing. This comprehensive approach enables us to deliver solutions that significantly improve a brand’s performance by enhancing inventory efficiency."
Her appointment marks a key milestone for Dropit as we continue to expand our footprint in the UK.
“We’re thrilled to welcome Tierney to Dropit,” said Martim Oliveira, Global Chief Revenue Officer.“The UK is a key market for us, and Tierney's experience, leadership, and track record will be instrumental in accelerating our growth and deepening our partnerships with brands, retailers, and the broader retail ecosystem.”
Joeri Groenewoud, SVP Sales, EMEA, added: "I’m personally delighted to welcome Tierney to the Dropit team, officially starting January 5th. Having worked closely together in the past, I know firsthand the talent, dedication, and positive energy she brings. Her deep experience in the UK retail landscape will help take Dropit to new heights."
Tierney concludes:
"Joining Dropit represents a fantastic opportunity to address some of the most pressing challenges in retail today. I’m looking forward to working with our partners across EMEA to ensure that every inventory decision is strategic and impactful."
Dropit revolutionizes retail inventory decision-making with an AI-powered platform for optimal inventory planning, allocation, and logistics. With Dropit, retailers can see their entire, multi-channel inventory ecosystem in real time and receive micro-level AI insight and recommendations for boosting revenue, maximizing margins, and minimizing waste, across all inventory decisions, end-to-end, including returns.
Dropit helps retailers turn every store and channel into a top-performer, ensuring inventory is placed where it will sell best, keeping best-sellers stocked without creating costly overstock, and making decisions based on actual demand. With Dropit, retailers can sell more at full price and operate with inventory optimization.
For more information, visit www.dropit.shop.