Every retail brand right now is looking to do more with less inventory—increasing full-price sales, faster turns, stronger margins—less inventory sitting in the wrong place, racking up holding costs and risking end-of-season markdowns. This is the current pressure the retail industry is under.
Is this unrealistic? Perhaps with the fragmented systems and siloed data that make decision-making feel slow, reactive, or disconnected. But once retail brands start working with the right solution—built on real-time data and driven by AI—they understand that this will eventually become the new standard.
With AI, it’s easily achievable to do more with less. Then the conversation becomes: What does this unlock for our decision-making? That is, how can we define and achieve inventory optimization?
The answer comes from an end-to-end approach.
We could take inventory allocation decisions by themselves and optimize those, keeping inventory balanced and in check in real time, but to truly tap into the potential of such a solution, it’s easy to see there’s a critical step before allocation—inventory planning. Then, when we tie in planning with inventory allocation and logistics, we can optimize the full scope of inventory decisions that brands face—from what to buy and how much, to where it goes, how quickly it sells, how it moves, and what to do when it comes back as a return.
By the time a product reaches the allocation or fulfillment stage, many of the most important decisions have already been made: How much of each product should we buy? Which stores should receive it? What sizes, colors, or pack configurations are needed in each location? Retail brands must also make informed decisions regarding regional trends, channel strategies, and seasonal demand curves.
If the plan is misaligned, then even a powerful allocation engine will struggle to make up the difference. That’s why planning must be treated as part of the same decision system as allocation and logistics.
With Dropit, you get the following insight to hone your planning:
With these capabilities, retail brands can begin to optimize inventory from the very first planning decision.
With planning then connected to allocation and logistics, retail brands are no longer in the position of reacting to inventory problems without control. They’re preventing them by making smarter decisions from the start and adapting in real time at each stage.
Put into play for retail brands, this means:
The overarching value is ecosystem-wide optimization. Even if one fulfillment option looks favorable due to low shipping costs, AI looks at the wider effects. For example, is it taking high-demand inventory away from a top-performing store that will soon be out of stock? Is there a smarter way to fulfill this order?
Ecosystem-wide visibility and decision intelligence are the true value for retail brands. Each order allocation or return decision might be small, but those decisions together add up to greater revenue, significant cost savings, and stronger margins.
Retail brands trying to optimize their inventory decision-making already know from their ecosystems’ symptoms that what they need is an end-to-end approach. Inventory decisions made in disconnected tools make it nearly impossible to move forward with true optimization, that is, optimization with the entire retail ecosystem in view.
That’s why Dropit starts with unified inventory visibility and applies powerful decision intelligence within the scopes of planning, allocation, and logistics. Finally, every data point and demand signal is used in a feedback loop for continuous improvements, so the value increases season after season and year after year.
For retail brands tired of constant firefighting—reacting to stockouts, scrambling to reallocate, or being surprised by excessive markdowns—Dropit helps you carve out efficiency at every stage of the inventory life cycle. Reach out to schedule a demo and take the first step toward inventory decisions that drive real performance improvements.